One guy, one idea!
Vicky Caffet, the founder of Garçon Français, created the brand in 2012 after conceiving the concept during his studies in the United States a few years earlier.
In 2008, during his final internship in business school, Vicky became fascinated with the men's underwear market and discovered several brands. One, in particular, caught his attention with its innovative approach: bold styling, superior quality, and a commitment to local production. This became the inspiration for the young entrepreneur he aspired to be.
Garçon Français was born in its future founder's soul.
For three years, Vicky honed his skills in various French companies before taking the leap into entrepreneurship. In 2012, he launched his project. That same year, the first models rolled off the production lines and were sold exclusively online.
The Garçon Français adventure began with local French manufacture.